What shoe when · Running

Pick your distance. We tell you what kind of shoe it wants, and which ones on our wall fit.

How far do you run?Pick one. The answer appears below.
For “Everyday run”

A daily trainer with medium cushioning. Comfortable, durable, nothing extreme. This is also the right first running shoe.

Look for

  • Medium cushioning
  • Neutral, or stability if your feet roll in
  • Durable outsole
  • A fitting in store before you buy

Not this

  • Carbon-plated race shoes
  • Fashion trainers
  • Buying your old size without measuring
For “10K and more”

More cushioning under you for the second half, with enough stability not to wobble when you tire.

Look for

  • High or maximum cushioning
  • A rocker that keeps the stride rolling
  • Breathable upper for heat

Not this

  • Minimal shoes
  • Race shoes for every long run

On our wall

For “21K and more”

Two shoes, honestly: a cushioned trainer for the miles, and a lighter, faster shoe for the long tempo runs and the race itself.

Look for

  • A cushioned trainer for most runs
  • A plated or fast-foam shoe for race pace
  • A fit you have run in before race day

Not this

  • Racing in a shoe you have never run 15 km in
  • Doing every run in the fast shoe

On our wall

For “42K (Marathon)”

A race-day shoe with a plate, kept for race day and the key long runs, plus the trainer you did the block in. Try both on the same floor; your feet pick.

Look for

  • Full-length plate and race foam
  • The trainer you logged the miles in
  • Socks and timing you will race in

Not this

  • A new shoe in the last three weeks
  • Race shoes on easy days

On our wall

There is no best running shoe. There is the right shoe for the run you do most, fitted to the feet you have. This guide covers the common cases; the fitting in store covers you.

Still not sure?

Send a photo of your current shoes and tell us what you do. A fitter replies, or come in and try.